A CASE FOR CLARITY
A foundation for success
AvreaFoster advised Hillwood, one of the nation’s most successful real estate developers, to distinctly re-establish its Urban division with corporate, municipal and broker audiences.
With a long track record of industrial and master-planned development, Hillwood’s exceptional reputation overshadowed the forward-looking venture of its Urban division. Through our careful and insightful brand engineering process, AvreaFoster uncovered the depth of experience, collaborative acumen and entrepreneurial vision that the Urban team uniquely possessed, developing a messaging platform, brand look and feel, and positioning that combined the Urban team’s innovative approach with Hillwood’s proven foundation. By building out digital sales tools, distinctive collateral and online materials that reflected a commitment to quality, AvreaFoster empowered the team to confidently articulate Hillwood’s unique story.
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