Growing the Brand Behind the Brands.

How does the powerhouse agency behind the world's most trusted CPG brands position itself for future growth?

Acosta, an 84-year old company, headquartered in Jacksonville, Florida, faced an enviable challenge. The company had rapidly evolved from a regional grocery broker helping bring products into market to a national sales and marketing agency driving results for top brands across multiple retail channels. This rapid evolution required Acosta to refocus on its own brand. AvreaFoster took Acosta through the development and implementation of a new brand platform and refreshed a suite of communications materials designed to engage CPG clients, retail customers and the company’s 20,000 employees. Through this process, we created a confident brand position that established Acosta as the trusted brand behind the brands.